Influencer marketing is becoming a fundamental part of many e-commerce brands. In fact, in a recent survey, 92 percent of […]
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The Underrated Power of LinkedIn Content Creation
If you haven’t started using LinkedIn to share content yet, it’s high time you get on board. The career-networking site has […]
Why Meta Tags Are Still Relevant to SEO
Within the constantly shifting guidelines for what does and doesn’t boost a website’s SEO, meta tags typically don’t garner much […]
Marketing Is Still an Art (and a Science)
Data-driven decision making has been the mantra of most good CEOs and CMOs over the better part of the last […]
Why (and How) You Should Optimize Your Website for Voice Search
A few years ago, voice search seemed like a far-fetched idea limited to Star Trek and science-fiction movies, but today, its […]
3 Common Mistakes That Can Wipe Out Your Online Course’s Profits
An online course is a powerful, sustainable piece of cornerstone content that allows you to make money over the long term […]
4 Reasons Why Social Proof Is Essential to Building Your Brand
From establishing credibility to creating consumer trust, demonstrating every interaction matters. December 4, 2019 4 min read Opinions expressed by […]
5 Simple Steps to Recover a Disabled Facebook Ads Account
Over the past few months, we’ve seen an increase in Facebook ad accounts and entire Business Managers disabled without warning. Entrepreneur […]
How to Get Influencers to Promote Your Brand
Earlier this month, I published an article on how to leverage a large Instagram account to build a lucrative career. Today, I […]
3 Marketing Lessons from Bed Bath & Beyond’s ‘Offline Shopping’ Ad
I was recently in the market for a new vacuum cleaner and was doing my usual shopping routine — i.e. browsing […]
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